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City Guide Apia

The 10 Best Souvenirs from Apia

Apia rewards a more careful kind of browsing. The goal is to leave with something useful, tactile, or giftable rather than a token that only says where it was bought.

Image: Mareko Tamaleaa / Unsplash

Top 10 Souvenirs from Apia

The stronger souvenirs from Apia are the ones that keep working after the trip: on a shelf, in a kitchen, on the body, or in a daily ritual.

Ula Fala (Pandanus Seed Necklace) from Apia
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01 Jewelry

Ula Fala (Pandanus Seed Necklace)

Ula Fala are vibrant necklaces made from dried and polished pandanus seeds, traditionally worn by chiefs and orators during important ceremonies. They are a beautiful representation of Samoan natural artistry and social status.

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Siapo (Tapa Cloth) from Apia
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02 Art Print

Siapo (Tapa Cloth)

Siapo is traditional Samoan barkcloth, meticulously made from the inner bark of the mulberry tree and decorated with intricate geometric and natural patterns using natural dyes. Each piece tells a story and is highly valued for its cultural and artistic significance.

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Tanoa (Kava Bowl) from Apia
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03 Home Decor

Tanoa (Kava Bowl)

A Tanoa is a hand-carved wooden bowl used for preparing and serving kava, a traditional Polynesian ceremonial drink. It is central to important social and ceremonial events in Samoa, symbolizing community and respect.

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Hand-Carved Wooden Fish Hook from Apia
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04 Collectibles

Hand-Carved Wooden Fish Hook

These decorative fish hooks are carved from local Samoan hardwoods, often depicting traditional Polynesian designs. They symbolize prosperity, good luck, and a deep connection to the ocean and traditional fishing practices.

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Fa'asamoa Wooden Comb from Apia
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05 Collectibles

Fa'asamoa Wooden Comb

Hand-carved wooden combs, often adorned with traditional patterns, were historically significant grooming tools and symbols of personal adornment. They represent Samoan artistry and attention to detail in everyday life.

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'Ie Lavalava from Apia
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06 Apparel

'Ie Lavalava

The 'ie lavalava is a traditional Samoan wrap-around skirt worn by both men and women, representing an everyday part of Samoan attire and cultural identity. It is often made from colorful fabrics with distinct patterns.

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Fale (Traditional House Model) from Apia
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07 Home Decor

Fale (Traditional House Model)

Miniature models of a Fale, the traditional Samoan open-sided house, showcase unique architectural styles adapted to the tropical climate. They represent Samoan community life and the intricate building skills passed down through generations.

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Samoan Koko (Cocoa) from Apia
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08 Food Gift

Samoan Koko (Cocoa)

Samoan Koko refers to local cocoa beans, often processed into rich, unsweetened chocolate blocks used to make traditional hot cocoa or desserts. It's a staple in Samoan households and offers an authentic taste of the islands.

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Niu (Coconut Oil) Products from Apia
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09 Bath

Niu (Coconut Oil) Products

Pure coconut oil, often infused with local flowers like frangipani or tiare, is a cherished Samoan beauty secret and cooking ingredient. These products embody the natural abundance of the islands and traditional wellness practices.

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Woven Lala (Pandanus Mat) from Apia
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10 Home Decor

Woven Lala (Pandanus Mat)

Traditional Samoan mats woven from dried pandanus leaves are essential household items, used for sleeping, sitting, and ceremonial purposes. Each mat is unique and demonstrates the skilled weaving artistry of Samoan women.

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